12.02.2010

QR Codes

Mr. Leban has been doing a lot of stuff with QR codes lately, so I feel like I'm not doing my part if I don't try it out myself.  If you have a smart phone (such as an iPhone) you can download an app that allows you to scan and read these little square jumbly pictures - otherwise known as QR codes.  I read that QR codes are Japanese-created bar codes, and that the QR stands for "quick response"

I made one for the art blog here that takes you to the Sandburg Art home page:
They're surprisingly easy to use.  Just hold up your camera on your phone to the code (yep you can do it right here on the computer screen) and the app "reads" the information contained within the code.  Sometimes it's just text, other times it's a link to a website or video or something else! (FYI - I use a free app on my iPhone called "i-nigma" if you're looking for which to use)

Mr. Leban and I are always on the lookout for QR codes.  We even found one on the back of a tag from a packaged tiny eraser - it took us to the website of the manufacturer!  Even though the website was in another language, it was neat to see how a company might use QR codes to get people to interact with their products more.



This year, Sephora used QR codes in their holiday catalogs!  Next to photos of products to buy, there were QR codes that (when scanned on your phone) take you to how-to videos or short commercials for the products.  I had a ton of fun interacting with the catalog when it arrived in the mail.

Have you spotted QR codes anywhere?
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